for female photographers
focused on a flourishing life
For photographers who want to:
love their job, love their clients, and love their life
MEET YOUR COACH, CAIT
FOUNDER | DESTINATION WEDDING PHOTOGRAPHER & VIDEOGRAPHER
MENTOR & COACH | MAMA OF 2
In 2019 I was a burnt-out social worker. I LOVED what I was doing, but the hours were so long and emotionally draining, and I felt like I never had any time for my family and friends. With just a few photoshoots under my belt, I took the leap and quit my job to pursue photography full time! My only goal was to make half of my previous income within that first year. But I KNEW this is what I wanted to do, so I went full throttle and ended up surpassing my previous income in just one year.
In my second year of business, I was able to make 6 figures doing this dream job - it felt incredible. I even 'retired' my husband from his job at a car dealership and brought him on as my videographer :) It truly felt like we were getting to hangout with our friends (while shooting their wedding together) EVERY weekend! He's now a proud stay-at-home-dad to our sweet one year old daughter, my part-time videographer, and of course my handsome bag-holder at shoots, through airports, and traveling around the world together.
And while all that sounds great, I was honestly struggling with my systems and needing a big reality check with what boundaries actually looked like. I was staying up late editing, found myself back in the cycle of never seeing my friends again, and wishing there was another me to take care of all the busy work. I had hustled so hard to prove my success, that I lost myself along the way. It was in this season I learned the hard way of what it means to be aligned in my business, because it truly came out of desperation. My only desire was to love my LIFE again, and not just keep striving for success. Being successful on the outside meant nothing when it wasn't in harmony with what I truly desired my life to feel like. Friend, I don't want you hustling in your business and working your weekends away just to get burnt out and pivot. You started this career for a reason, and you are SO worth it to create the life you want.
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